How to Expand Presales Influence on Product

Solutions Engineers (SEs) possess unmatched insights into customer pain points and product gaps — yet many struggle to effectively communicate these insights to influence the product roadmap.

If you’re ready to move beyond reactive fixes and start driving strategic product decisions, How to Expand Presales Influence on Product gives you a clear, actionable framework to amplify your impact.

• Inside, you’ll learn how to:
• Align with product goals (and get invited to roadmap sessions)
• Turn customer pain into product-market fit
• Launch a Product Influence Council that actually works
• Prove your impact with measurable outcomes

By implementing the strategies in this guide, you’ll transition from playing “whack-a-mole” with feature requests to becoming a trusted partner in shaping your product’s future.