Product Led Growth Strategy for Enterprise SaaS
Key Takeaways:
✅ Why and how the enterprise should consider PLG motions
✅ Sales and Product alignment and who owns PLG
✅ What you should consider: Freemium, Free Trials, Interactive Product Demos?
✅ The 101 of PQL’s
✅ And more
About the Video
Product-Led Growth for Enterprise. Is it possible? What we know is, buyer behavior has changed, and organizations must adapt to meet their growing needs. Buyers want to touch and feel your products earlier in the sales cycle and oftentimes, before ever interacting with your sales team. Listen in as Alexa Grabell, Co-Founder & CEO at Pocus, and Jorge Soto, Director of Community at Reprise, as they discuss insights into what PLG means to the enterprise.
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