Reprise is Proud to be named in the Gartner Hype Cycle for Revenue and Sales Technology for the second year in a row.
Gartner®: Hype Cycle™ for Revenue and Sales Technology, 2025
In the Hype Cycle for Revenue and Sales Technology, 2025, Gartner names Reprise as a Sample Vendor in the Interactive Demo Applications category — a segment poised to shape the future of B2B selling.
According to Gartner, “Interactive demo applications disrupt traditional product demo creation and delivery. They provide product experiences to prospective buyers without the actual product, saving time and effort and overcoming data sensitivity and integration requirements.” This year, Gartner rated Interactive Demo Applications as having a High benefit and Adolescent maturity. “They also offer significant value in buyer engagement analytics that other media can’t.”
Get the full research from Gartner to explore how demo technology is evolving and what it means for go-to-market teams today.
*Gartner, “Hype Cycle for Revenue and Sales Technology, 2025” by Sandhya Mahadevan, Guy Wood, Melissa Hilbert, Adnan Zijadic, Dan Gottlieb, 18 July 2025.
**GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally, Hype Cycle is a registered trademark of Gartner, Inc. and/or its affiliates and is used herein with permission. All rights reserved. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.