October 9, 2025 81% of Sellers Have Lost a Deal to a Bad Demo. Here’s Why. The sales demo is the most expensive meeting you can lose. It’s the one moment… Sam Hillestad
May 23, 2025 Solution Heroes: Sara Jones on Why Human Connection Still Wins In our latest Solution Heroes interview, I had the privilege of sitting down with Sara… Chris Mabry
May 14, 2025 Five Common Myths About Using AI in Solutions Engineering It feels like every Presales leader is asking the same question right now: “What are… Chris Mabry
May 7, 2025 Three Data-Backed Ways SEs Can Advance Their Careers Solutions Engineering is one of tech’s fastest-growing roles, and it’s easy to see why. Customers… Sam Hillestad
April 29, 2025 An Inside Look at Demo Software The demo software landscape has grown from a few vendors to more than 50 in… Sam Hillestad
April 29, 2025 Survey Says: The Most Important Skill for Solutions Engineers is Communication Solutions engineers (SEs) are in high demand, and for good reason. Modern buyers are impatient… Sam Hillestad
April 23, 2025 Solution Heroes: Christina Trapolino on Why AI Won’t Replace Humans in Solutions Engineering In our Solution Heroes series, I’m sitting down with some of the top leaders pushing… Chris Mabry
April 22, 2025 Now Available: The 2025 SE Career Guide We Surveyed 400+ Solutions Engineers: Here’s What We Found Solutions Engineering is changing fast. So… Sam Hillestad
April 4, 2025 Solution Heroes: Gregg Aldana on Ushering in a New Era of Solutions Consulting In Solution Heroes, I’m sitting down with some of the top leaders pushing the Solutions… Chris Mabry
April 3, 2025 How to Shorten Sales Cycles by Showing Product Early & Often Solutions Engineers (SEs) are in a unique position to drive customer adoption through effective product… Chris Mabry